Types We Can Make | swissnex San Francisco
Until 15th June 2012
Curated by master typographer François Rappo and former ECAL director, Pierre Keller, Types We Can Make presents a selection of new typography works from Switzerland, where type design has had the status of a high art for generations. Young Swiss designers today confront this long tradition with irreverence, humor, and boldly creative strokes using digital and traditional design tools. Types We Can Make is all about the confrontation between this contemporary approach and the classics.
Types We Can Make reflects in detail the design methodologies taught at ECAL and highlights some of the external collaborations that made the school into one of the world’s best art and design institutes. The exhibition design was done by Alexis Georgacopoulos, Director, and it showcases the work of both students and teachers at the school and the intense exchange that takes place between them.
Some of the most prominent recent graduates of ECAL’s graphic design program have their font designs represented: Nicolas Eigenheer, Phillippe Desarzens, Matthieu Cortat, Emmanuel Rey, Jeremy Schorderet, Ian Party, and many others. Types We Can Make extends beyond the typefaces themselves to show their use in a variety of formats: editions of the art magazine Sang Bleu, logos designed for rapper Jay-Z’s Roc Nation, artist monographs for Die Gestalten and JRP Ringier, art direction and poster design by the likes of Körner Union or Tatiana Rihs, not to mention digital scripting projects for interactive design.
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